Design Optimisation

Product Feasibility
Analysis

Early, data-backed feasibility checks — cost, market and manufacturability — before money is committed.

The most expensive product decisions are the ones made on optimism. We bring cost, market and manufacturability data together into an early feasibility view, so go/no-go calls rest on evidence before significant investment is committed.

The problem

When you commit on optimism

Weak early feasibility leads to costly, late surprises.

01

Optimistic business cases

Cost and market assumptions go unchallenged at the gate.

02

Late cost reality

True cost and manufacturability only emerge after investment.

03

Slow, opinion-led gates

Go/no-go decisions lack a quantified, comparable basis.

What we do

Evidence before you commit

Feasibility, quantified early.

Cost Feasibility

Cost Feasibility

Early should-cost and margin view of the concept.

Market & Demand Feasibility

Market & Demand Feasibility

Demand and pricing evidence for the business case.

Manufacturability Check

Manufacturability Check

Whether and how the concept can be made at cost.

What you get

What you receive

A defensible go/no-go.

Feasibility assessment

Cost, market and manufacturability in one view.

Quantified business case

Evidence-based cost, margin and demand.

Risk & gate recommendation

A clear, comparable go/no-go basis.

Book a 60-minute working session

Bring a real decision or dataset — we’ll show you how KEPLER would approach it, with no obligation.

Book a 60-minute session
Where we start

A focused, low-risk first step

We start with a short diagnostic — the decision to improve, the data behind it, and a first slice that proves value fast. See how we engage →

Sample outputs

Typical cost & VAVE artifacts you’ll receive

BOM cost modelShould-cost workbookSupplier cost benchmarkTeardown cost bridgeMaterial substitution shortlistVAVE opportunity tracker
Engagement model

Engage at the level that fits

From a quick diagnostic to a fully managed service — start small and scale as value is proven. How we engage →

How we work

How feasibility is assessed

From concept to an evidenced decision.

Frame

We define the concept and the decision at hand.

Cost

Early should-cost and margin are modelled.

Market

Demand and pricing evidence is gathered.

Make

Manufacturability is checked.

Decide

A quantified go/no-go is delivered.

Outcome

Fund the right products

Go/no-go calls made on evidence, not optimism.

  • Cost, market and make assessed early
  • Quantified business case
  • Risk surfaced before investment
  • Comparable gate decisions
CostEarly
MarketEvidenced
MakeChecked
DecisionQuantified
FAQ

Common questions

How early can you run this?
As early as a concept and rough specs — the earlier, the more investment it protects.
Does it slow the gate down?
It speeds good decisions and stops bad ones — a quantified basis makes gates faster and more defensible.
Use cases

Representative use cases

Common problems in this area, how KEPLER solves them, and the likely outcome.

Feasibility is judged on gut feel, not numbers
Industrial · New product

Feasibility is judged on gut feel, not numbers

Go/no-go on evidence

View details →
No one knows if the product can be built to its price point
Consumer durables · Pricing headroom

No one knows if the product can be built to its price point

Price-to-cost gap sized

View details →
Make-versus-buy is decided without the full cost picture
Automotive · Make-vs-buy

Make-versus-buy is decided without the full cost picture

TCO make vs buy

View details →

Check feasibility before you commit

Tell us about a concept on the table and we’ll pressure-test its feasibility.

Talk to our VAVE team